Profit Center Essay Example

Profit Center Essay The TallTree2 Hotel Casino is a 640-room resort composite having a full scope of Nevada-style gambling with slot machines and table games. Besides the hotel and casino. it besides operates four eating houses. two amusement salesrooms and three gift stores. Because of the economic environment at the clip. TallTree2 wanted to better its underside line by establishing a scope of Particular Events like golf tourneies. packaging lucifers. New Year Parties and a series of cavity. lotto and slot tourneies. Those particular events were specifically designed to counterbalance for the slow periods and generate extra gambling grosss. Terrence Wei. the new belongings president. feels that his section directors appear to be in struggle with each other. The directors of each section have expressed concerns when it comes to running their section under the net income centre attack. Overall. complementary costs and allocated operating expense included in the direct costs pose more of a job in finding the sums to apportion. More specifically. the hotel director complained about capacity restraints. It is hard for this section to recapture all of the chance costs of non selling suites at full monetary value or even above that sum in times of high demand. We will write a custom essay sample on Profit Center specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Profit Center specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Profit Center specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The director is required to maintain 20 % of the suites in instance a higher roller comes in. If a participant pays for the room. it will be at the $ 45 price reduction rate and non the $ 139 that a walk in client would pay. The nutrient section is presently pricing below the community eating houses. The director argues that he should be able to put his monetary values and run his section on a profitable footing. It is presently running at 15 % loss and the complementary nutrient makes up for 20 % of all eating house gross revenues. As for the drink division. 77 % of gross revenues are complimentary. The director in this section is concerned about the really low monetary values offered. Judy Fitch. president of selling. is concerned that the worksheet provided by Bill Martino does non reflect the grosss generated by the particular events. In order to aline the company’s vision and inducements with those of the directors. the construction of each section needs to be re-evaluated based on current public presentation. The company is decentralized and each section is a duty centre. A duty centre is a division of a company for which a director has the authorization to do determinations. The chief types of duty centres are cost centres and net income centres. A cost centre is a division of a company that is responsible for the maintaining the costs every bit low as possible. Cost centres contribute to a company’s profitableness indirectly like selling. client service or research and development. A net income centre is a division of the company that is accounted for on a standalone footing for the intent of net income computation. The directors of those net income centres have the decision-making authorization related to merchandise or service pricing and operating disbursals. Therefore. the net income centre is responsible for doing its ain net incomes. The end is to reorganise the allotment of costs so that each section is profitable. The particular events target high rollers and should convey more money that they presently bring. The Casino section should still be run as a net income centre. Gambling is the largest beginning of gross for the hotel casino composite. The section director controls the grosss by offering particular publicities and complimentary nutrient. drinks and suites in times of slow periods. The director is non merely responsible for the net income generated but besides for the costs. Finally. the casino controls the bargaining power for the price-setting and complimentary services offered such as nutrient. drinks and suites. The hotel section should be evaluated as a net income centre. The division already has significant control over pricing since it is based on supply and demand and on seasonal tendencies. Besides. complimentary suites merely account for 8 % of the gross created by the section. Because of the high chance costs. room gross revenues account for about 92 % . The Hotel is besides one of the chief income beginnings for the gaming industry. The Food section should be run as a cost centre because 20 % of the gross is generated from complimentary gross revenues and besides because the eating houses are presently running at a 15 % loss. The restaurants’ chief intent is to function gamblers and should non be established as a standalone concern. The eating houses are expected to supply low-priced repasts that will pull more people or retain the current clients on the belongings. The Beverage section should besides be evaluated as a cost centre. 77 % of the beverage’s division grosss come from complimentary drinks served to the casino clients. The casino has major control over which clients receive the complimentary drinks and the director of the section has really small control over the division’s net income. The section should nevertheless be responsible for commanding costs like the staff and the cost of the inputs supplied. The synergism between the different sections makes it harder to measuring those separately. The ood and drink sections have the primary intent to maintain clients in the casino ; they have a encouraging function. The casino should hold the ultimate determination power to make up ones mind how and when the complimentary nutrient and drink are distributed. Alternatively. the nutrient and drink sections should command the costs of making concern. the efficiency and quality instead than to do net income. Particular events should be evaluated on profitableness. It will merely makes sense if each division is run as a net income centre or cost centre consequently. Besides. TallTree2 should take other elements into consideration. The full monetary value of suites should be included as gross. That manner. it will be easier to see the sum deducted for price reductions and complimentary suites. Bill’s statement to include the supplanting costs for hotel and grosss lost during particular events is rational. TallTree2 needs to cognize how much net income is lost so that they can do it up. The figure of suites reserved for high rollers should be revised because the 97 free suites during the Stars and Stripes event could hold been occupied by walk-in clients at the rate of $ 139 darks. If walk-in clients are turned down. those clients are non likely to remain at the hotel or even gamble at the casino in the hereafter. Some quantitative elements should be included like client satisfaction. The event’s success shouldn’t merely be evaluated in footings of profitableness. With the casino and hotel sections being evaluated as net income centres and the nutrient and drink sections run as cost centres. TallTree2 will be more profitable and direction of each sections will non be in struggle with each other.

Some Tips Of Writing Good Death Penalty Essays

Some Tips Of Writing Good Death Penalty Essays A Complete Guide to Writing a Winning Death Penalty Essay Many students face the challenge of coming up with a good death penalty essay. This should not be the case since its only the topic that makes the work sound hard to tackle. My guide will enable you as a writer to come up with an appealing essay. I will provide diverse steps that will guide your essay and offer recommendations to ensure your work is professionally written, and, in the long run, attain a desirable grade. The first step towards writing a death penalty essay is to understand its meaning. According to the dictionary definition, death penalty refers to punishment by death for a crime that accords such a comprehensive punishment. Another way you can refer to the death penalty is capital punishment. Types of Death Penalty Essays To successfully write this type of paper, you should first understand what type of essay you will be tackling. For aspects such as analysis and examination of elements related to the death penalty, an analytical essay will be more appropriate. If you embark on an effort to convince a reader about an opinion you believe and stand with, a persuasive essay will be more prudent. For aspects such as evaluation or investigating the death penalty, you should apply an expository essay. An argumentative essay would be appropriate if you are to provide an argument about the death penalty, which you want to convince the reader that its more factual, truthful, and firm than any other stated argument within the same theme and context. Topics Relating to the Death Penalty Essay After deciding on the essay type to apply in writing the death penalty essay, the next step requires you to craft an interesting topic and thesis statement. Remember that the type of essay you will write will be a determination of your thesis statement (and main idea). Here are some relevant topics that you can use in writing a death penalty essay. The effectiveness of the death penalty in reducing crime rates The various Systems of the death penalty, and the order of effectiveness. How the death penalty provides a warning to criminals willing to commit murder. Is the death penalty fairly or unfairly applied? Thesis Statements on the Death Penalty Essay A thesis statement offers an outline of issues to be discussed on your death penalty essay for the readers to have a hint of what to expect as they go through your essay. Here are examples of thesis statements relating to a death penalty essay. Only countries with inhumane legal systems still use capital punishment which is outdated and primitive. Capital punishment only applies to criminals who have committed ghastly crimes. Countries that do not endorse this system are only pampering their criminals. The death penalty is a sure way of restraining people from committing horrific crimes The death penalty is not effective enough to restrain people from committing murder. There is no fair way of administering the death penalty and thus should be eliminated. The death penalty is effective enough to assure people that justice is being served. Reliable Sources for Death Penalty Essays After you have come up with the type of essay, main topic, and your thesis statement, you are required to find reliable sources that can either support or argue against your statement. It should not be hard to find such sources as they are available in different books, articles, or magazines that you can access online or in a library. It is a requirement to use sources that have been published within the last 3 years because any other source outside this time bracket will be too outdated to support your statement. Examples of sources for a death penalty essay include: An article on the death penalty from Wikipedia Be mindful that some education centers restrict the type of sources you can use, number of online sources that can be used, or even the colossal amount of sources that can be used in your essay. Some time back, Wikipedia was discouraged as a source of information when writing an essay. This is because professors realized that the content was not well controlled, as anyone could post any topic even without the relevant expertise. This prompted the editorial team of Wikipedia to step up and gain control of the content posted on their website. The information added to a particular article should be correctly cited from a credible source. This has recently made colleges withdraw the restrictions, and the source can now be utilized. An article on the death penalty from Google Scholar Google scholar is another reliable source for information regarding the death penalty essay. As a search engine, it offers a wide array of quality resources relating to all debatable issues; it provides an option of accessing resources, from scholarly articles, magazines, to books. Several of the books and articles are accessible for free; others only offer specified pages, as others require payment to access them. Additionally, you can access citations for the books and articles easily. An article on the death penalty from Encyclopedia Britannica As a highly recognized source, the Encyclopedia Britannica has improved from a 5.25 disc to a CD-ROM and DVD. Currently, you can access its online website and find tons of resources relating to your work. Citing Death Penalty Sources To achieve this, you must research and acquire recently written sources on the death penalty. Additionally, you should have a good understanding and knowledge relating to the citation of sources within your essay, and filling up a wells of citation methods include MLA – Modern Language Association, APA – American Psychology Association, or the Chicago, Turabian Style. Here are examples of sample works with sources used within the essay on death penalty along with the required entry for the bibliography. MLA Style: With a review of various denominations, each has its own view about the death penalty. For instance, approximately 69% of the Protestants support the death penalty. Moreover, 53% of the people with no specific religious association also support the death penalty (Son). Source format for bibliography or work cited: Son, M. The support and praise the death penalty receive from the American people. Legal Report, 201418(6), 67-85. Doi: 10.12940/jfb.2014.18.6.67 APA Style: Criticisms of executions under the confinements of capital punishment to administer justice face consequences of it being applied, when the defense rests its case on retribution. (Leotard, 2017) Source format for bibliography or work cited: Leotard Jean-Franà §ois, (2017) â€Å"Review of the death penalty as it is in America today.† Manchester University Press, pp. 23-49. Death Penalty Structure On this area, you are required to write an overview of that included the definition of the death penalty, how it is applied in law, and how many executions have been done in each state. Advantages and Disadvantages of the Death Penalty It is important to understand the pros and cons of the death penalty, as it will help you argue for, or against the subject. Through this, you will be able to provide valid points with relevance to your chosen topic. Also, you should narrate the reason for your opinion based on your moral gauge concerning such issues, or financial and logistical aspects associated with capital punishment. Global Perspective on the Death Penalty The death penalty stretches its point of view across every country, with no single standard perspective carried out by all the countries. Most western countries have eliminated capital punishment, with others taking necessary steps to achieve this. For instance, many states using the death penalty have limited its application to specific scopes. This act of law can not punish Children, the mentally ill, and the mentally disabled. Below are several countries and their status on the death penalty. The death penalty in America While reviewing the actions related to the death penalty in America, highlight its historical perspective, socio-political arguments for and against capital punishment, and the current stance of America on the death penalty. The death penalty in India When you examine capital punishment in India, be sure to highlight aspects such as the historical outlook, socio-political arguments for and against the penalty and India’s current stance on this issue. The death penalty in Australia While trying to gain information about capital punishment application in Australia, examine the issue from an ancient viewpoint, socio-political opinions that are for, and those against the death penalty, and their status as per now on the same issue. The death penalty in South Africa Similarly, you should examine this issue in South Africa accordingly, utilizing dynamics such as historical perspective, socio-political arguments against or for the death penalty, and the current standpoint of South Africa on capital punishment. Historical Outlook on the Death Penalty As you give a historical perspective about capital punishment for a specific country, apply issues that concern the social, legal, religious and political perspectives. The death penalty evolution can be traced from the fatal corporal punishment which the public would be physically involved in administering the punishment, to provoke fear to those with the intentions of committing offenses with a magnitude high enough to be awarded such a punishment. Social Judgment on the Death Penalty When you are required to give your opinion concerning this type of essay, most people believe you are supposed to advocate for, or against the death penalty. This way of thinking is influenced by the moral obligation and orientation we have on human life. However, the moral balance as to whether capital punishment is wrong or right is not yet clear. However, different sources argue their viewpoint using justifiable factual data, and you can use them to gain enough information that will help you weigh in your stance about it. Pros of the Death Penalty Sources that provide information on the benefits of capital punishment examine rates of repetition of an offense, the costs to be incurred if incarcerated, and the immediate execution of the offender. Most of the sources argue in line with financial and logistical aspects; thus you can utilize such information to come up with your own argument that relates to your perspective. Shortcomings of the Death Penalty You can find such information in resources that offer anti-death standpoints. They cover aspects such as wrongful executions, the cost estimate of a single execution, the lack of a deterrent effect even after the penalty has been applied several times, and the religious and moral orientation that argue against the death penalty. How effective is the Death Penalty? While arguing about this dynamic, first define the judicial system goals in administering punishments to offenders. Criminal punishments focus its impact on a specific defendant while serving society with related functions. These functions may be retribution, punishment, and deterrence. How well or bad the death penalty fulfills these three functions will determine how effective capital punishment is. Legalizing the Death Penalty Even though it is considered an effective form of punishment, its legalization or use should focus on consideration of questions other than its effectiveness. Your argument about this aspect should be technical or offer personal reasons that support or opposes the death penalty. After achieving this relevant conclusion can be drawn whether it is right to legalize or reject incorporation of the death penalty into the law. Death Penalty on Teenagers While discussing the issue of application of the death penalty on teenagers, consider the stance of different states on this issue. Most jurisdictions bar the application of this law on teenagers and young adults, while others grant it in relation to the degree of their offense. Studies do suggest that the teenage mind has not matured enough to fully comprehend the degree of the harm their actions cause to the general public or an individual. This begs for a debate on the legality and appropriateness of such a law towards people of such age. In your essay, you should base your argument on such dynamics to come up with a first-class death penalty essay. Death Penalty Essay Examples To gain perspective on how to write a competent death penalty essay, going through another student’s essay or a professionally written essay would prove to be of advantage. Sample essays will help you outline quality topics, thesis statements, arguments and correctly cite resources related to your topic. Utilize online resources to gain a sample death penalty essay that you can go through to help you come up with your original work. A point to remember: While writing a death penalty essay, there are various types of essays that can apply to this topic of discussion. The topic you choose should follow its specified outline template to ensure the work has structure and logic. The topic you choose has to address various aspects that this practice entails, and the arguments you put across should highlight a high level of authenticity, and backed up with reliable information to make it credible.

Pity or Positive Disabled advertising today Essay

Pity or Positive Disabled advertising today - Essay Example This essay "Pity or Positive? Disabled advertising today" outlines the image of the disabled people in the media and commercials and their visibility. Studies and reports have found that it is advantageous to mainstream disability and to include disabled people in advertisements. Reports also reveal that mutual benefits can be gained when companies use ads that feature people with disabilities. Advertising (2001) reports: These ads were breaking fresh ground, partly because they were not from charities or rights commissions, but less expectedly from commercial organizations that were using disability to convey a message about their brand. By choosing disability as its subject, the Co-op Bank ad was reminding people of its ethical values. The Coca Cola ad was giving the brand, not known for having roots in football, real credibility among football fans. Freeserve was using a disabled person as a metaphor for capability and accomplishment. But in using images of disability to convey su ch messages about their brands, these advertisers also broke ground in the subtext about what they said about disability.† Many have grasped the negative perception caused by the lack of exposure of disabled persons in the media. Hence, they fear that they will feel uncomfortable around those with disabilities. When advertisements show disabled individuals in everyday surroundings and situations, these fears are alleviated. The audience starts to see the truth—that those with disabilities are really not that different from those who do not have these disabilities.

European Union Law Essay Example | Topics and Well Written Essays - 2000 words

European Union Law - Essay Example On concern is the manner at which the individuals are identified for their tasks and the level of professionalism upon which they execute these missions. Evaluation and Analysis Upon placing the whole idea under the international sporting arena, a series of issues raise for the concern. Such issues are developed along the regions of concern, such as the accountability crisis, the aspects of infringe of the international human rights, and the suitability of the firms. Such concerns are further magnified when the provisions of the charter for fundamental rights are considered. However, the development in the international sporting arena across various states of Europe has lead to the invoke of this model of security. A paramount concern towards the adoption of this measure is the violent based riots that broke out in the autumn of 2010 across various sporting destinations in Europe. The event indicated the existence of a major loophole on the ability of the private military and securit y companies in providing security in this model of assignments (Reg A6-0471/2006). Various issues of concern were developed while considering this option. Amongst them is the efficiency of the responsible firms in addressing such crisis. Also considered was the policy that sees the involvement of the police when the crisis gets out of control. However, the first issue still remains much prominent in the whole debate. Subsequently, the other side effects that may be associated to the deployment of these private security firms are also eminent (Zarate 1998). The enactment of the legislation that foresees the deployment of the Private Military and Security Companies in offering security services in international sporting arena, across member states of the European Union, has series of loopholes for consideration (Krahmann 2005). Amongst them is the concern over the training of the staff involved in the execution of the security measures. Reading from the findings of the report on autum n of 2010 riots, the manner in which the Private Military and Security Companies entrusted with security handled the matter leaves much to be desired. This is with regards to the numerous concerns on the violation of the international human rights as well as the provision of the charter of fundamental rights. Illegal detentions, as well as the utilization of uncouth tactics in the interrogation of the suspects were highly highlighted (Avant, 2005, p56) On this regard, it is vital to analyze the wave of mandate accredited to the Private Military and Security Companies. Chief focus is laid against issues such as the detention and he interrogation of the suspects. Focusing on the policy in exercise, the key objectives are nested on the containing of the violence, apparently referred to as hooliganism. This is achieved via the evaluation of the weakness in the current system and establishing methodologies of sealing the loopholes. However, the process deployed by the legislation from th e European Union seems to undermine the imperial threat that lead to the crisis in the initial consideration. This reflects on the capability and the potential of the private military and security companies in addressing security crisis of the magnitude experienced in 2010. In effort to address such loopholes, the proposed act seeks to establish a mutual co-relationship between the law enforcement

Writing Style and Light Wine Essay Example for Free

Writing Style and Light Wine Essay Different writing styles appeal to different audiences. In an excerpt from, The Life of Samuel Johnson, by James Boswell, Boswell distinguishes between the two very different writing styles of Joseph Addison and Samuel Johnson. Boswell believes both are very esteemed writers but it is evident Boswell favors Johnson’s style over Addison’s. Boswell conveys his perspective on both styles with diction and devices, namely similes and metaphors. At first Boswell defends Addison against claims made on Addison’s writing style as â€Å"nerveless and feeble† compared to that of Johnson’s. In his passage, Boswell considers the social position from which Addison is writing from. He states â€Å"Addison writes with the ease of a gentleman†, indicating Addison’s style has a casual, eloquent, and polite manner. Addison’s style is flowing and easygoing like a conversation, indicating that he writes the way he speaks. He is more like an â€Å"accomplished companion† and does not write like he is above his audience from an intellectual standpoint but rather a knowledgeable colleague. Boswell signifies Addison is more relaxed with his writing and is easy to understand from the beginning to end. Addison â€Å"insinuates his sentiments† with an â€Å"imperceptible influence†. The way Addison communicates his ideas is not imposing and not very forceful. He causes his audience to consider his point of view and supports it with viable arguments bringing the reader to respect him. He is more like a â€Å"light wine† where he appeals to everyone. In contrast, Johnson’s style is bolder and more forceful. Boswell observes that â€Å"Johnson writes like a teacher†; Johnson as opposed to Addison makes himself known as the higher intellectual to his audience. Johnson does not hold back and states his arguments firmly like a professor speaking in front of his students. He â€Å"dictates to his readers as if from an academical chair† and does not simply suggest his point like Addison but conveys it with a commanding nature. Johnson’s readers do not just respect him, they look at him with â€Å"awe and admiration†. Boswell is one of those readers who finds Addison’s writing pleasing but prefers a more intellectually exciting read that can be found in Johnson’s work. Boswell sees Johnson’s writing as more invigorating and captivating to the ear, writing that others aim for. â€Å"Highly relished† and â€Å"like liquor of more body† is how Boswell describes his view on Johnson’s writing. The after effect of Johnson’s work is more lasting and is far more appreciated by those looking for more substance. It is apparent Boswell favors a more mind stimulating read. Readers find enjoyment in Addison’s work but are astounded by Johnson’s. He states both styles appeal to different audiences, with readers fancying Addison but admiring Johnson. Boswell respects Addison and does not show any disrespect to him in the least but clearly favors Johnson’s style. He praises both authors but elevates Johnson in a subtle way. Boswell contrasts both writers as Addison being more like â€Å"light wine† and Johnson as â€Å"liquor of more body†. Liquor is more complex while light wine is simpler. It takes one with refined taste to fully appreciate the boldness of liquor versus a common wine that is simply pleasing to everyone. Addison’s work can still be enjoyed but Johnson’s work is for those who wish to be intoxicated with knowledge.

The Great Gatsby and The Hollow Men Essay -- essays research papers

The Great Gatsby has been one of the classic novels of the twentieth century. It creates a unique society that makes the story such a masterpiece. Another magnificent work that relates to The Great Gatsby is T.S. Eliot's 'The Hollow Man.'; The lines in the poem portray the story so vividly that it should have been an epigraph for the novel. The poem's references to hollow and stuffed men, can describe different characters in The Great Gatsby. The hollowness of men represents ruthless barbarians with no respect for humans and no understanding of love. However, the stuffed men seem to be educated, wealthy, and respectful. The differences in these types of men can be seen through the events of the novel. Another aspect of the poem that represents the novel is the idea of the paralyzed force. This force symbolizes freedom and uniqueness. It also is captivating and serves as authority. So, the similarities between The Great Gatsby and 'The Hollow Men'; remarkably show the hollow and stuff ed characteristic of the people in Gatsby's secret society.   Ã‚  Ã‚  Ã‚  Ã‚  The first similarity between the two pieces of work is the hollowness in mankind referred to by the poem. In the novel there are two main characters that depict such hollowness. The antagonistic character of Tom Buchanan represents the ruthless and careless American whose dream is to use women and acquire money. In addition he has no respect towards others which creates pain for people around him. An example of this is when Myrtle repeatedly uttered his wife's name which was Daisy. Tom took this as an insult and viciously punched her in the nose. He never took into consideration that hitting a women is uncivilized. Another quality he has is to flaunt his wealth in other peoples' faces. This can be seen when he takes Nick around his colossal house. Tom wants others to feel jealous of his riches, when he is actually jealous of the others around him. Thus revealing his emptiness of heart and spirit. His hypocritical remarks show his hollowness towards other. During t he climatic scene in the plaza hotel he said 'I suppose the latest thing is to sit back and let Mr. Nobody from Nowhere make love to you wife.(137)'; He doesn't take into account that he has been doing the same thing with Myrtle and plenty of other ladies. Another hollow character in the novel is Daisy. Daisy portrays the conceite... ...ed to be in charge of the conversation. Also, Owl Eyes was one of the few honorable people who attended Gatsby's funeral. He had an admiration toward Gatsby and cherished his view toward life.   Ã‚  Ã‚  Ã‚  Ã‚  So, 'The Hollow Man'; has many parallels that make it a perfect epigraph for The Great Gatsby. The three key aspects of the poem that relate it to The Great Gatsby were the hollow men, the stuffed men, and the paralyzed force. All three depict the society Gatsby lived in and the life he had to go through. The hollow and stuffed men showed the two types of people in Gatsby's society. The hollow men contain no inner spirit or love toward one another. However, the stuffed men consisted of bravery, self-control, and love. They were Tom, Daisy, Jay, and George, respectively. The poem categorizes where people fit in society. The final parallel is the paralyzed force including Owl Eyes and the billboard. Both had a frozen outlook on life and someone to look up to. In conclusion, Fitzgerald and Eliot created classics that will be analyzed for many years to come. However, no one will be able to make an epigraph for The Great Gatsby better than Eliot's 'The Hollow Man.';

Cyborg-Identity

The thesis statement of the paper is â€Å"the ability of the human beings to change identities in a technology-dominated world has blurred the boundaries between original identity and the digital identity†. This topic is very important from the perspective of human computer interaction and computer science today. The humans are not only able to create multiple identities on the internet, but they are also able to interact with others being in a transmutable identity. This paper will explain how these boundaries have been blurred and what joys of artifice can a person enjoy through making multiple identities on the internet.With the introduction of social networking systems in the past few years, the Cyborg identity is becoming more of a reality than a myth. The line between being the person himself and adopting another identity is getting blurred with the introduction of new technologies. Cyborg: a Metaphor? With the combination of hardware, software and internet, the cyborg identity can be identified as one of the most visible figures of the cybernetic age. Cyborg is a biological being with another identity or a kinetic state that can be adopted easily when switching between environments.This could only be achieved through technological augmentation. Although the kinetic state of a cyborg identity is not real and can be referred to as virtual reality, but it allows one to escape from the physical constraints and confinement of the body and recreate a new digital identity through the use of graphics, three-dimensional technology, internet, hardware and a combination of software. The use of these devices and concepts has not only allowed the humans to create their cyborg identities, but also to experience new worlds and environments through that identity.With the global adoption of the World Wide Web, the cyborg identity has evolved strategically in our imaginations as a metaphor of the 21st Century. According to Kevin Warwick, humans have now become cyb orgs through conducting a series of ground breaking experiments and innovations. Kevin Warwick, who is a professor of robotics and cybernetics, believes that the humans have got the power to change their identity in the virtual world where time and place does not matter (Stephen).Transforming into another identity can cost nothing to the humans. They just need to register on the virtual worlds on the internet, design their new identity and just start interacting with the environment. This ease of identity transformation could have never perceived in the past. However, cyborg can now never be used as a metaphor as cyborgs now exist (Nishant). The Ease of Transforming It was never thought that humans could be identified as cyborgs and it was not even imagined that becoming a cyborg would be so easy and free of cost.For a cyborg experience, a person just has to connect to the internet, register himself on the website, create an avatar and then the human is ready to experience a digital body and physique. Most of the websites do not even require any payment to register the users while the others which are more secure require as little payment as US$ 5. To design the identity and the physical look of the cyborg in the virtual world, a number of software are available which are very easy to use. Transforming the identity is now a requirement for the business professionals as well as the youngsters who want to socialize in their social circle.A person is required to switch to his digital identity when making payments online and when getting involved in the digital transaction on the internet. Cyborg is now a mechanism that is crucial for the survival of urban human beings (Nishant). A person is not required to take classes or lessons for creating a digital identity in the 21st Century, nor are billions of dollars required to get transformed. Switching identity to and fro the digital world and the real world is much easier and cheaper than it was though in the past.Te chnological breakthroughs have allowed this ease of switching to the digital identity. The capabilities and the abilities that are learnt by the cyborg in one of the identities can be used in other identity efficiently and effectively in today’s world. These aspects of the digital identity are blurring the boundaries between the self being and the different digital identities. Artifice through Graphics In social networking websites and virtual worlds, the use of virtual bodies and digital identities are getting more and more common.According to the academics at Massachusetts Institute of Technology, the humans are just a year away from being able to download their consciousness into the computers (Land). The humans have the power to design different bodies, control them and change them whenever they want through the use of graphic software. The digital appearance of the humans might not be the same as the real appearance. This is why a person is said to be creating a differen t identity through the use of internet. The new identity over the internet is an artificial identity which may not resemble the real identity of a person.The personal attributes such as the name, weight, skin color, hair color, eyes, nose and built might be differently represented over the internet. The Boundaries between Fact and Fiction The humans have the power to intermingle fact and fiction as they have got the power to generate new identities and transform to a form of machine. The interaction with other digital humans over the internet might just be based on lies and the identity may be based on fiction. Different cultures and the aspects of nature that do not even exist in reality can be designed in the virtual worlds.The boundaries between fact and fiction have also blurred with the advent of digital identities. Human and computer interaction has been increased at a rate that was never imagined. Instead of interacting with the real world, an urban person spends most of the time on computers and internet in the virtual worlds. With the boundaries between fact and fiction diminishing over the internet, the new generation might not even be aware of the real world as all the interactions are taking place in the virtual world.With redefinition of the sense of one’s own body in a world changed by culture and technology, the humans are more likely to experience fiction than facts. The humans might like to live in the world of fantasy than in the real world. According to Nishant, this may make us the things that we have created (Nishant). An example is that a person who is gay might fulfill his fantasies on the internet through creating a digital identity and interacting with other men. In real life the person might be very scared of the society and afraid of others to fulfill his fantasies (Dennis). DehumanizingWith the help of social networking websites such as Facebook. com Web 2. 0 applications like activeworlds. com and secondlife. com, the person is able to create a different identity which is unreal. These websites and application are forcing the humans to dehumanize and get involved in computer devices and software most of the time (Land). While the person is switched to the digital identity, he feels that he is living in a cyborg dream. Everything is unreal and still feels real. Most of the interaction today in the youngsters is done on social community websites such as Facebook.com and myspace. com. Profiles are the identifiers of these humans which contain the physical attribute and pictorial attributes. These profiles can be unreal as well as there are no checks done to prevent unrealism. The attributes such as name, gender and age can be misrepresented on the internet to consumer unfair advantage over the other (Liff). The advances in technology and the movement towards cybernetic humans have forced us to ignore many issues that will be faced by the computer experts in the future. ConclusionIt has been revealed in th e discussion that the ability of the human beings to change identities in a technology-dominated world has blurred the boundaries between original identity and the digital identity. A human is started is be identified through the digital identity and this identity now plays a crucial part in the life of a human. Works Cited Dennis, C. â€Å"Gay, Queer, and Cyborg: the performance of identity in a transglobal age. † Discourse: Studies in the Cultural Politics of Education 22. 3 (2001): 297-309. Grey, J. â€Å"Human-Computer Interaction in Life Drawing, a Fine Artist’s Perspective.† Proceedings of the Sixth International Conference on Information Visualisation (IV’02). The Computer Society, 2002. Land, C. â€Å"Book Review : How We Became Posthuman: Virtual Bodies in Cybernetics, Literature, and Informatics. † Information Technology & People 14. 1 (2001): 350. Liff, S. â€Å"Book Review : Virtual Gender: Technology, Consumption and Identity. † Information Technology & People 16. 4 (2003): 484-486. Nishant, S. â€Å"Material cyborgs; asserted boundaries. † European Journal of English Studies 12. 2 (2008): 211-225. Stephen, K. I, Cyborg. University of Illinois Press, 2004.